Streaming runs on viewing data and recommendation engines, and minors are often in the audience.
In short
The Act requires consent for profiling, care with children data, and control of the ad and analytics chain. Penalties reach ₹250 crore, and ₹200 crore for children-data violations.
What changes for this sub-sector.
Watch history and profiling for recommendations is processing that needs consent.
Kids profiles need verifiable parental consent and no behavioural targeting.
Give households profile controls and honour consent choices.
Ad-supported tiers share data with ad partners; contract and disclose.
Support access, correction and erasure of viewing profiles.
CDN, analytics and ad vendors are processors.
Fix profiling consent and children protections first.
The readiness check maps profiling, children and ad-chain gaps.
Take the readiness check →